Mohamed N. Al Hajery and Sons Co. LTD Hiring for Senior Marketing Executive at Kuwait Full Time

Senior Marketing Executive Activities

• Supervise in coordination with the Graphic Designer the design and production of marketing and communications materials (for F&B) to ensure they follow the proper quality and content.
• Ensure publications are printed on schedule and according to budgetary and other requirements.
• Submit all developed marketing and promotional material for Al-Hajery’s F&B Brands to the Direct Manager for approval and take necessary corrective action towards any rejected marketing or promotional materials.
• Develop and implement image-building plans & advice on innovative marketing plans, in order to gain credibility and a bigger market share within the F&B Division.
• Implement the marketing plan in relation to advertising and promotions to ensure achievement of the objectives and targets.
• Develop and present F&B advertising campaigns, including creative concepts and executions, media plan and budget information to Direct Management.
• Create marketing media kits and other promotional items to improve and solidify the brand image of Al-Hajery’s F&B Brands.
• Create a Marketing Mix of print, electronic and outdoor marketing material in liaison with the Graphic Designer and Copywriter, ensuring compliance with Al-Hajery’s F&B Brand image.
• Track the response of various advertising media, the response and the sales generated, and advise Direct Management on necessary solutions to be taken when numbers are below sale forecasts.
• Maintain and monitor bills and expenses associated with all marketing and promotions activities to ensure the same are within F&B set budgets.
• Research, collect, monitor, analyze and report marketing activities & information in order to determine the demand of consumer when it comes to different F&B brands.
• Maintain a database of preferred agencies / event organizers (advertising, promotions, etc.), in addition to building strong relations with such agencies to support Al-Hajery in its marketing needs.
• Seek new customers through the development and implementation of media and communications plans as well as plan the promotions of Al-Hajery’s F&B brands with activities such as advertising in publications, preparing brochures, and developing other promotional vehicles through advertising agencies (if and when required).
• Perform other duties related to the job as assigned by the Direct Manager.

Job Requirements

Educational Qualification

• Bachelor Degree in Marketing, Advertising, Business Administration or related field.
• Master’s Degree in Marketing, Advertising or related field is a plus.

Work Experience

• Minimum of 2 – 4 years of experience in the same or related field.
• Knowledge and/or experience in the Restaurant Industry.