DEVJI AURUM GOLD AND DIAMOND FACTORY WLL Hiring for Marketing Manager at Hidd, Bahrain Full Time

Certainly The role of a Marketing Manager encompasses a wide range of responsibilities aimed at developing and executing marketing strategies to promote a brand or product effectively. Here are the key responsibilities typically associated with a Marketing Manager, especially in the context of a small jewellery brand: ###

Roles of a Marketing Manager

1. **Strategic Planning**: – Developing comprehensive marketing strategies aligned with the brand’s goals and market trends. – Conducting SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) to identify areas for growth and improvement
– 2. **Market Research**: – Conducting market research to understand customer needs, preferences, and behavior. – Analyzing competitor strategies and market trends to inform marketing decisions.

3. **Campaign Management**: – Planning, executing, and monitoring marketing campaigns across various channels (digital, print, social media, etc.). – Setting campaign goals, budgets, and timelines, and ensuring campaigns are delivered on schedule.

4. **Content Development**: – Overseeing the creation of marketing materials, including brochures, advertisements, social media posts, and blog content. – Ensuring all content is consistent with the brand’s voice and messaging.

6. **Brand Management**: – Building and maintaining a strong brand identity that resonates with the target audience. – Ensuring brand consistency across all marketing channels and touchpoints.

7. **Collaboration**: – Working closely with cross-functional teams (sales, product development, customer service) to align marketing efforts with overall business objectives. – Collaborating with external partners, such as advertising agencies and influencers, to enhance marketing initiatives.

8. **Budget Management**: – Developing and managing the marketing budget, ensuring resources are allocated effectively. – Monitoring expenses and ROI for marketing activities to ensure financial efficiency.

9. **Performance Analysis**: – Tracking and analyzing marketing performance metrics to assess campaign effectiveness. – Preparing reports for senior management to provide insights and recommendations for future marketing strategies

10. **Customer Engagement**: – Developing strategies to enhance customer engagement and loyalty, such as loyalty programs or special promotions. – Gathering and analyzing customer feedback to inform product development and marketing strategies.

11. **Event Planning**: – Organizing and overseeing promotional events, product launches, and trade shows to increase brand visibility and customer engagement. – Coordinating logistics, marketing materials, and staff for successful event execution. By effectively managing these responsibilities, a Marketing Manager plays a crucial role in driving brand awareness, customer acquisition, and overall business growth for a jewellery brand.

Pay: BD500.000 – BD1,000.000 per month

**Experience**:

– Marketing: 5 years (preferred)