In Apple’s Middle East Marketing Communications group we work to ensure that the company’s strategic products and services are conveyed in the most compelling manner to a wide array of audiences in multiple markets and languages. At the centre our digital strategy is apple.com. Apple’s customer-facing websites are the single most influential marketing resource at our disposal, receiving visits from millions of customers every day! In addition to being a critical part of our product marketing strategy, apple.com is a showcase for internet standards and innovation. Another key element of Apple’s marketing mix is the production, distribution and analysis of targeted emails that reach a variety of customer segments, including consumers, educators and small businesses. Apple’s Marcom team is looking for a hands-on Interactive Producer with the perfect blend of technical expertise and project management skills! The role will be leading an existing agency team to implement interactive marketing communications.
Minimum 5 years experience of Interactive Project Management in a digital agency or Marketing Communications focused organisation.
Experience of management of web and e-mail campaign development from receipt of brief, through to coding, unit testing, QA, and technical deployment.
A track record of leadership at a project delivery level, along with strong team playing abilities within large-scale environments (e.g. large agency or corporation).
Outstanding attention to detail and process with the ability to demonstrate a well-organised approach to handling projects and process.
Experience of successfully leading multiple concurrent projects and delivering them in a fast-paced, time-sensitive environment is key.
Excellent written and verbal communication skills are a requirement (e.g. briefing documentation presentations to all levels of management, to both internal and external partners).
Experience of leading Interactive projects from origination, through creative development and ensuring that all approvals are gained before the projects are localized and deployed.
Be comfortable working with creative teams and able to give a considered opinion on the development of interactive deliverables.
Experience with reading and developing web analytics reports.
This role will support the localisation of product-focused work on apple.com and in DM e-mail communications. You will work with partners, lead a network of external production and quality assurance vendors, and maintain direct ownership of multiple, concurrent projects. You will own and update project scope and development plans for your assigned programmes/product areas. You will lead all relevant internal partners and third-party agencies throughout the delivery process, highlighting status, risks, and issues, especially as regards their impact to the overall programme. Work with local Traffic Managers and external production vendors to ensure successful delivery of projects to time, budget and scope requirements. Partner with key internal clients in various updates and promotions (AOS, AppleCare, Product Marketing, Retail). The Interactive Producer will be involved in the management and delivery of the interactive elements of Middle Eastern integrated campaigns. To do so, they will work closely with local Creative, Cross-Functional and Technical teams to ensure a successful outcome. The Producer integrates closely with the Interactive Technical team to ensure publishing windows are secured and file deliveries are complete to facilitate successful go-live of web content and email campaign deployment, ensuring deadlines are met in a highly time sensitive environment.